Hi I'm Shaïsta.

Career & life coach, entrepreneur, and podcaster who believes we don't have to keep following the path we think we "should".

I help women who second-guess themselves get clearer on what they actually want, and move toward a life that feels like them.

MY STORY

For a long time, I was really good

at being the responsible one.

For most of my life, I worked alongside my parents in our family business. I showed up, handled what needed to be handled, and kept things moving.

Deep down, I knew it wasn’t what I wanted forever. But I rarely stopped long enough to ask myself what I wanted instead. There was always something else that needed my attention, so I kept going.

Then life started changing in ways I couldn’t ignore.

I lost my dog, Snuggle, after nearly two decades together. I was also grieving other losses, navigating changes within my family, financial instability, and uncertainty about what my own future would look like.

For the first time, I had to admit that something needed to change.

What do I actually want my life to look like?

The truth was, I wasn’t sure.

That’s when I found coaching.

Coaching gave me the space to slow down, question some of the expectations I had been carrying, and start listening to myself again. It didn’t give me all the answers. It helped me trust that I was capable of finding my own.

Somewhere in that process, I realized I wanted to help other women do the same.

I know what it feels like to know something needs to change, but not know what comes next. To second-guess yourself. To wonder whether what you want is enough of a reason to choose differently.

My story isn’t about having everything figured out.

It’s about finally making myself part of the equation and helping other women do that too.

MY PHILOSOPHY

What Guides My Coaching

My approach is rooted in creating space for you to slow down,

hear yourself more clearly, and make choices that feel right for you.

What You Want Matters

What feels right for you matters, even when it doesn’t make sense to everyone else.

You Don't Need All The Answers

You don't have to have everything figured out before taking your next step.

Space Creates Clarity

Sometimes slowing down and quieting the noise is what helps you hear yourself again.

Trust Yourself

You have more answers than you think. Coaching can help you uncover and trust them.

A little more about me...

Beyond coaching, here are a few things that fill my heart.

Journaling

It helps me slow down, process, and stay close to myself.

Books

I enjoy reading about personal growth and self-discovery.

Movement

I love a good workout, especially hot yoga and pilates.

Travel

New places and perspective always inspire me.

Cozy Days

Cozy clothes, good coffee, and a long walk are my kind of day.

My Soft Spot

I love animals and spending time with older people, listening to their stories.

If you're wondering whether coaching could help,

let's talk.

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